BMW Studio Next

For sustainable and cost-efficient productions, studio sets have increasingly come into focus for corporate clients. It is essential to evaluate which technology is needed permanently and requires long setup times, and which technology can be flexibly and quickly deployed to respond to the respective production format.

NIYU was commissioned for the planning from a blank sheet to the installation of the Studio NEXT for BMW AG. The result is a studio set consisting of a panoramic LED that allows every production to offer a view into another world, extensive sound and lighting technology that covers every conceivable event scenario, and an intelligent infrastructure to expand the studio technology in the shortest possible time.